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Assignment #4

POSTED ON: Sunday, April 14, 2013 @ 9:02 PM | 0 comments

Idea: Action is slower when you drink

Concept:  Playing with the STOP signboard to show how far it takes for a drunk person to read just a one word signboard effects from the drinking. The more you drink, the slower you react" explained what the poster is about.

Emotions: Negative - Creepy, dark, worrisome.

Rationale: Drink can makes people think slower and unaware of whats happening around them. When they start driving, they could put everyone around them in danger including themselves because of the unconscious state. A dark road having only have a light source from the car makes the advertisement looks creepy and worrisome because we cannot see what happen in the future. And it shows that if you drunk and drive, you have a dark future could be because of the slow thinking effect.



Idea: Homeless wild animal

Concept:  To show that wild animals are losing their home is by making people see how it would look like. A seal is sleeping on a bench just like homeless people because animals around the world are losing their habitats due to climate change. The advertisment simply wants us to save energy to stop global warming.

Emotions: Negative - Sad, pity

Rationale: Even when we see homeless people we feel sad for them but we cant help them about it. But in this case, animals are not at fault at causing global warming but yet they are the one losing homes. Human still haven't realize wasting energy could lead to global warming and cause these creatures to lose their habitat. ],:

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Name: Syakilla Azman
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Assignment #4

POSTED ON: Sunday, April 14, 2013 @ 9:02 PM | 0 comments

Idea: Action is slower when you drink

Concept:  Playing with the STOP signboard to show how far it takes for a drunk person to read just a one word signboard effects from the drinking. The more you drink, the slower you react" explained what the poster is about.

Emotions: Negative - Creepy, dark, worrisome.

Rationale: Drink can makes people think slower and unaware of whats happening around them. When they start driving, they could put everyone around them in danger including themselves because of the unconscious state. A dark road having only have a light source from the car makes the advertisement looks creepy and worrisome because we cannot see what happen in the future. And it shows that if you drunk and drive, you have a dark future could be because of the slow thinking effect.



Idea: Homeless wild animal

Concept:  To show that wild animals are losing their home is by making people see how it would look like. A seal is sleeping on a bench just like homeless people because animals around the world are losing their habitats due to climate change. The advertisment simply wants us to save energy to stop global warming.

Emotions: Negative - Sad, pity

Rationale: Even when we see homeless people we feel sad for them but we cant help them about it. But in this case, animals are not at fault at causing global warming but yet they are the one losing homes. Human still haven't realize wasting energy could lead to global warming and cause these creatures to lose their habitat. ],:

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